A conversational interface, making ordering vitamin so much better

USA, New York

Activities

UX Strategy

UI Design

Product Strategy

Naming

Branding

Team

Design director

Product Manager

Graphic Designer

Duration

2 months

"Monoproduct brands tend to have very personal communication, so this had to be reflected in the way their e-commerce funnels function – here come the conversational interfaces”

Roman, CEO at Metacarbon

Project Summary

Telling a brand story breaks up when the user comes to the typical check out mechanics. For a Pure Vitamins concept, we wanted to keep the story talking through each step of the user journey on a website.

Home page

Conversational interface for more precise product suggestions

Interactive product info

Check out

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